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Logo Clothing Answers The Problem A Bit

Ladies Performance Crew Neck T-shirt
Image by Branders.com via Flickr

The issue of poverty has been hounding a lot of countries for decades now. In fact, there are those who saw a massive outburst in poverty levels and a lot of countries seems like overwhelmed with the problem. More than the long term plans, we need to device stop-gap solutions that would help ease the burden, and my proposal? Logo promotional apparel.

Multinational companies spend millions for their marketing needs. Hell, they even fight over a 30-sec spot on a football game! Every year, a lot of these firms kick off a party just maintain their status in the circle. On a business standpoint, I bet it is much better to give out logo promotional apparel accessories to homeless people.

This humble proposal of mine welcomes two magnificent results. One, these clothes with logo, once given to poverty-stricken people will definitely create a very good impression on the companies’ clientele. Everybody loves to see inspirational stories of sharing, giving something away to strangers, and all the drama that go with it. I know you get the point.

On the other hand, the recipients, in return, will have decent apparel on their back. This to me should be the primary reason for giving that clothing out to the public. I would rather see a babywearing logo promotional youth apparel than see them sleeping naked in the alley. But the problem is, who in his right mind will do that in exchange for nothing but the altruistic feeling that they would get by being charitable?

Now this, I guess is a win-win solution for everybody. It won’t solve the problem entirely, but it’s a start!